HiteJinro is unveiling a redesigned stout after 13 years.
On the 30th, HiteJinro announced it will renew the quality and package design of its 'stout,' which is celebrating its 33rd year since release. Stout has sold over 600 million bottles since it was first introduced as the country's first lager-type stout in 1991.
HiteJinro noted it included oats (0.96% oat malt in the product) to break the perception that stouts are bitter, emphasizing a smoother and deeper flavor. It also added that it fermented 100-year-old Dutch Black Swan malt using lager methods to achieve a clean and refreshing finish.
The design features the main materials and supplies of stout decorated within it. A new black logo visualizes the malt, and a titanium black background representing stout is elegantly adorned with a golden hue to express a nutty and rich taste.
The renewed product will be released in 1.6-liter PET bottles and 500-milliliter cans, available at home channels nationwide starting early this year.