GS Retail announced on the 27th that starting from the 18th, it will establish a new menu for the hometown love donation program 'Wigib' on its app, Our Neighborhood GS.
The hometown love donation program is a system created to encourage individuals to donate to their hometown or desired local governments, which will collect these donations and use them to enhance residents' welfare, thereby revitalizing the local economy. GS Retail was the first in the industry to introduce this system.
Customers wishing to participate in the hometown love donation program can click the Living & Culture tab at the bottom of the main screen of the Our Neighborhood GS app, and then select the hometown love donation menu. They will be redirected to Wigib's fundraising page. Donors can receive a full tax credit of up to 100,000 won (16.5% for amounts exceeding 100,000 won) and an additional thank-you gift worth 30,000 won. Donations can be made to all local governments except for the residence (basic + metropolitan) where the individual is registered.
To celebrate this collaboration on the hometown love donation program, GS Retail plans to give all customers who donate through the Our Neighborhood GS app by the end of the year 2,000 points on Naver Pay. Additionally, prizes such as a Dyson vacuum cleaner and SK Mobile gas vouchers, as well as GS25 mobile gift certificates, will be offered through a lottery.