Samsung Electronics will present a hyper-personalized future living vision through artificial intelligence (AI) at the world's largest electronics and IT exhibition, 'CES 2025,' held in Las Vegas from Jan. 7 to 10 (local time). Known as 'Home AI,' it aims to enhance appliance consolidation using AI technology to provide a personalized home experience.
Following last year's CES, Samsung Electronics has themed this year 'AI for All' and will showcase various products equipped with the latest AI technology and the smart home platform SmartThings Hub. Samsung Electronics has set up the largest exhibition space of 3,368 square meters (approximately 1,019 pyeong) at the Las Vegas Convention Center. Visitors will be able to see the evolution of Home AI, which expands beyond homes to encompass vehicles, ships, and buildings.
◇ AI home appliances provide personalized living vision from cleaning to family care
At this CES, Samsung Electronics will present five types of homes reflecting various needs of family members using Home AI technology. The 'Efficient Home' introduces representative technologies and products that reduce energy consumption and household chores based on SmartThings and AI appliances. 'SmartThings Energy' allows users to compare current energy usage with the previous month or the same month last year. In addition, products like the 'Bespoke AI Combo,' which can wash and dry in one go, and the 'Bespoke AI Steam,' which cleans floors and mops automatically before the user comes home, will be on display.
'The Healthy Home' manages the healthy daily lives of families through SmartThings and Samsung Health by monitoring sleep, exercise, and more. By applying space AI-based SmartThings ambient sensing, devices can collect and analyze movements and surrounding sounds to provide services according to various situations, such as exercise or sleep. Samsung Health analyzes health metrics collected through personal wearable devices like the Galaxy Ring and Watch using AI technology.
'The Caring Home for Loved Ones' showcases advanced care services for parents, young children, and pets. By using occupancy sensors linked to SmartThings, it detects whether parents have fallen and sends alerts to family members' smartphones, TVs, or Family Hub refrigerators, enabling quick responses to potential dangers.
'The Productive Home' improves work and study efficiency through the Galaxy Book5 Pro and Book5 360. The 'AI Select' feature of the Galaxy Book5 allows users to quickly search for desired areas on any screen. The 'Photo Remaster' feature edits images to fit specific materials. The Galaxy Book5 Pro and Book5 360 are equipped with the latest chipset, the 'Intel Core Ultra Series 2 Processor,' supporting an optimized AI environment.
'The Home Providing New Experiences' suggests viewing works by world-renowned artists at home via television. Samsung TV has established official partnerships with the Musée d'Orsay, Museum of Modern Art in New York, and others to provide access to over 3,000 artworks through TV. The Samsung Art Store will expand offerings to Neo QLED 8K, Neo QLED, and QLED starting this year.
◇ Evolution of AI appliance consolidation... Emphasis on security technology
In this exhibition, Samsung Electronics will focus on introducing the differentiated features of SmartThings, the core platform implementing Home AI. Examples include the 'Calm Onboarding' feature, which automatically connects purchased products to SmartThings, 'Quick Remote' that allows control of Samsung products linked to SmartThings via Samsung smartphones, and 'Map View,' which enables users to monitor and manage home devices at a glance. By taking photos of furniture and appliances used at home, generative AI can place them in the map view through 3D modeling.
Samsung Electronics emphasized that security is the top priority in Home AI, applying robust security technologies. Samsung Knox Matrix employs blockchain-based security, enhancing security as more devices are connected. When connected devices check each other's security status and detect external threats, they disconnect the affected device and notify the user for immediate action. Starting this February, a dashboard feature will be provided to check the security status of connected devices, such as mobile phones, TVs, and appliances, all at a glance. Samsung Electronics received the highest 'Diamond' rating multiple times in the IoT security assessment conducted by the global certification body UL Solutions.
◇ Connecting AI beyond homes to vehicles and ships
The experience of consolidation extends beyond homes to vehicles, ships, and business spaces as showcased in this exhibition. SmartThings Pro provides corporate business solutions applicable to spaces outside the home such as apartments, stores, offices, and hotels. In retail environments, store owners can automate business preparations based on pre-set autonomous operating logic. During operation, AI adjusts the optimal temperature and lighting and analyzes electricity consumption patterns to save on electricity bills.
Users can also experience the differentiated connectivity between Samsung Electronics devices and Hyundai Motors through SmartThings. Before getting into the vehicle, users can check the car's status and control it remotely via SmartThings, and the car's infotainment system allows remote control of home appliances. In parking lots, the 'SmartThings Find' feature makes it easy to locate parked positions. In the future, it is expected that users will be able to utilize electric vehicle batteries during power outages or achieve optimal charging according to electricity bills or schedules through SmartThings Energy.
SmartThings will extend to the maritime field. The 'autonomous navigation vessel' being developed by Samsung Heavy Industries will also apply SmartThings technology to remotely monitor and control onboard devices. With SmartThings' ship departure mode, users can check the necessary devices for departure, and the ship care mode allows continuous checks on whether the vessel is operating normally and if there are any hazards nearby.