HD Hyundai Oilbank announced on the 16th that the cumulative sales of its ultra-premium gasoline "Ultra Kazen" have surpassed 200,000 BARRELs in just three years since its launch. This amount is sufficient to fuel about 400,000 supercars.
"Ultra Kazen" is an ultra-premium gasoline with an octane rating of over 102, launched by HD Hyundai Oilbank at the end of 2021, making it the first of its kind in South Korea. It was developed targeting supercar and domestic premium passenger car drivers.
The octane rating refers to the resistance against knocking, an abnormal combustion phenomenon caused by incomplete burning of fuel. A higher octane rating reduces knocking and is evaluated as superior fuel due to complete combustion. The octane rating for regular gasoline ranges from 91 to 93, while premium gasoline is rated above 94.
HD Hyundai Oilbank is the only company in South Korea that produces and sells ultra-premium gasoline with an octane rating above 102. The company stated this is due to its high-level refining technologies, including blending agents for premium gasoline and low-temperature cooling technology.
The industry anticipates that demand for ultra-premium gasoline will increase in the future. The domestic representative premium vehicle brand saw its sales rise from about 66,000 units in 2016 to 130,000 units last year, nearly doubling.
Additionally, the number of luxury supercars with a purchase price of over 300 million won increased to 3,138 units in 2023, showing more than a tenfold increase compared to 307 units in 2018.
An official from HD Hyundai Oilbank noted, "The domestic premium gasoline market has more than doubled compared to 2020, indicating growing consumer demand for premium products." They added, "At the time of its launch, the number of ultra-premium gasoline outlets was 15, and it has now expanded to 62 nationwide. We plan to continue expanding, focusing on locations with high market potential."