Kang Seong-mook, the CEO of Hana Securities, participates in the Customer Sound Experience Day and consults with customers. /Courtesy of Hana Securities

Hana Securities noted on the 30th that it is accelerating customer-centric management through the operation of 'Customer Voice Experience Day' and the announcement of the 'Customer Value Declaration.'

'Customer Voice Experience Day' is a program in which Hana Securities executives experience call center consultation tasks at the Customer Care Center, and it was held on the 26th of this month. The program is scheduled to be held monthly.

On that day, CEO Kang Seong-mook personally participated in the event to listen to customer voices on-site and analyze excellent consultation cases, taking time to improve the quality of customer service.

In addition, Hana Securities announced the 'Customer Value Declaration' on the 27th. Through the declaration, they plan to strengthen a customer-centric corporate culture by establishing a code of conduct for employees that states, 'We will work together for our customers,' 'We will deeply understand our customers,' 'We will have investment expertise,' and 'We will continuously challenge ourselves with a customer-centric approach.'

CEO Kang Seong-mook said, 'Listening to customer voices is an essential process for the company's sustainable growth' and added, 'We will do our best to deepen our understanding of various customer opinions and further strengthen customer-centric services.'