The design of the Los Angeles (LA) FC home jersey that Son Heung-min (34) will wear in 2026 on the U.S. stage has been leaked.
The soccer jersey specialty outlet
The Art Deco style is an artistic form that was fashionable and developed from the 1910s to the 1930s, characterized by a concise beauty that gives a strong impression through regular and symmetrical forms of straight and curved lines and primary colors. It emphasizes symmetrical beauty or the harmony of patterned curves and straight lines, and masculine sculptures showing strong power.
Of course, LAFC's identity of "black and gold" has not changed. Footy Headlines said black is the base with gold details added, maintaining the traditional color combination. It noted that the pattern design on the front of the jersey is considered the biggest differentiator of this home kit.
The jersey, made by adidas, is reported to be released in February. In addition to the front pattern, distinctive jock tags and a signature inside the collar stand out as details.
However, some say the angular Art Deco-style pattern and the bright gold are too much. Last season's jersey featured neat stripes with gold placed, making the contrast even more pronounced.
One fan lamented, "It's always good for a jersey to include gold. But the graphic pattern seems too flashy. It would have been prettier if it were a bit darker."
Fans' attention naturally turns to Son Heung-min wearing the new jersey. Having established himself as a superstar in Major League Soccer (MLS) beyond LAFC, how well his No. 7 jersey sells this time will be crucial. Since joining LAFC in August last year, Son Heung-min has exerted overwhelming influence not only with his performance but also with immense marketing popularity.
LAFC jersey sales set a club record in August last year, and the club held the No. 1 spot in MLS overall sales rankings for a long time. At the time, John Thorington, Director General of LAFC, said, "Now it's the second week, but we're talking about more than the best-selling soccer jersey in MLS. Currently, the best-selling jersey in the world is Son Heung-min's jersey."
He also said, "Since signing with LAFC, Son Heung-min has sold more jerseys than any player in the world to date," claiming that Son Heung-min's jersey has recorded more sales than those of Lionel Messi and Cristiano Ronaldo as well as "NBA star" LeBron James, Stephen Curry and all other athletes.
In fact, Son Heung-min's No. 7 jersey sold like wildfire. Priced at $195 (about 280,000 won), it was by no means cheap, but fans ecstatic about Son Heung-min's arrival in the U.S. rushed to place orders. Demand surged so much that MLS could no longer keep authentic LAFC black jerseys for players in stock, and even white away jerseys experienced shipping delays.
Notably, 2026 is also the "World Cup year," when the FIFA North and Central America World Cup will be held in the United States, Mexico and Canada. With the World Cup boom expected to heat MLS enthusiasm more than ever, Son Heung-min's new No. 7 jersey is also expected to attract much popularity.<
[Photo] LAFC, Footy Headlines.
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