Kim Seon-tae, nicknamed "Chungju Man," who resigned after running Chungju City Hall's official YouTube channel in North Chungcheong, released his first ad video on his personal YouTube channel on the 20th, featuring Woori Bank.
In the 5-minute, 45-second video released that day, Kim visited Woori Bank's headquarters in Jung-gu, Seoul, and worked as a "one-day bank clerk." Together with Woori Bank employees, he visited the headquarters sales department, the money market dealing room, and the bank president's office to experience banking operations. Woori Bank President Jeong Jin-wan also appeared in the video.
Kim's channel, which was launched on the 2nd of this month, surpassed 1.5 million subscribers in 18 days. Soon after the channel opened, hundreds of corporations and institutions hoped to become advertisers and left comments on Kim's videos.
A Woori Bank official said of Kim's ad, "Thanks to recent ads that broke the mold for financial companies, we seem to have been chosen from among countless corporations." The official added, "We will continue to roll out various campaigns that can deliver a differentiated brand experience."
Kim is said to have filmed his second ad with the chicken franchise Genesis BBQ.