An analysis said a YouTuber may have generated revenue equivalent to 1.8 billion won from a single "fireplace video" uploaded nine years ago, drawing attention.
Recently, the overseas outlet Financial Express said, "There is a case of a YouTube channel launched before artificial intelligence (AI) took off that recorded more than 150 million views with just one video and generated $1 million (about 1.45 billion won) in revenue," introducing it as a "10-hour fireplace video."
The YouTube channel where the video was posted is "Fireplace 10 hours (Fireplace10hours)." The channel has only one video, uploaded on Oct. 2, 2016. The title of the video is "Fireplace 10 hours Full HD." It has 116,000 subscribers and 157 million views.
As the title suggests, the video plays only the sight and sound of logs burning in a fireplace for 10 hours. There is little information about the operator.
According to YouTube analytics site Social Blade, the channel is estimated to have generated a total of $1.2 million (about 1.74 billion won) in advertising revenue to date. That amounts to $140,000 (about 203 million won) per year.
Financial Express said, "Timeless visuals and a calming sound became popular during cold winters and evoke nostalgia," adding, "By keeping ads running in the background for 10 hours, it was able to benefit from cumulative ad impressions over the years."