Musinsa will unveil in Korea the first collaboration watch between global street brand Noah (NOAH) and watch brand Timex (TIMEX).
Musinsa said on the 4th that it will release the "Noah x Timex MK1 Anchor Watch." The product will be sold simultaneously on Musinsa's and Noah's official online malls and at the Noah City House offline store.
This is the fifth collaboration between Noah and Timex. Starting with the "Sun & Moon" watch in 2024, the two companies introduced the "Moon Phase" watch, the "Lighthouse" watch, and the "Oval Moon Phase" watch.
This product is based on Timex's MK1. The MK1 is a model Timex released in 2018, inspired by 1980s military watch design.
Noah applied the brand's colors and a marine concept to the existing MK1 design. A red anchor graphic was placed on the subdial, and a navy-and-red striped strap was used. The product name, Anchor Watch, also comes from the anchor.
The product features a stainless steel case, a quartz movement, and 30 m water resistance. The case diameter is 36 mm, and the lug width is 18 mm. The price is 395,000 won.
Musinsa signed an official distribution agreement with Noah in Nov. 2023 and is operating the Noah City House offline flagship store and the online mall in Korea.