11Street said it will hold its June "Monthly 11 Day" from June 1 to 11, offering summer-prep products at special prices. With forecasts calling for a hotter and rainier summer than usual, it prepared about 1,900 "time deal" items centered on summer essentials, including seasonal appliances such as air conditioners, dehumidifiers, and fans.
Monthly 11 Day is 11Street's flagship regular discount event held around the 11th of every month. It selects products tailored to seasonal demand and consumer trends each month and offers various benefits such as time deals, coupons, and special prices through live broadcasts.
At this event, seasonal appliances will lead as the main product category. At midnight on the 1st, it will start with the "Samsung AI Q9000 multi air conditioner for 62-square-meter spaces," followed by the "Carrier grade 1 20L dehumidifier" at 3 p.m. the same day. Next, at 11 a.m. on the 3rd, the "WINIX Pposong grade 1 inverter dehumidifier 20L," at 7 p.m. on the 4th, the "Shinil 12-inch BLDC fan," and at 11 p.m. on the 6th, the "Samsung Bespoke AI Wind-Free Classic air conditioner" will be offered in limited quantities at special prices.
It also assembled home appliances that ease housework in the heat as discount items. The "Cuckoo Eco Whale food waste disposer with drying and grinding" for easy summer food waste handling will be sold from 11 a.m. on the 3rd. The "Samsung AI front-load washer 21 kg," which supports customized washing based on laundry weight, type, and soil level, will be offered at a special price at 11 p.m. on the 9th.
Cooling bedding to prepare for tropical nights is also ready. It will sell, at 11 Day discount prices, items that help with sound sleep, including the "Livmom Duracool cooling pillow cover" made with a German cooling yarn manufacturing method, the "Yourmate comforter" with moisture-wicking and quick-drying functions, the "Clean4U cooling pad" with an additional gift of cooling tea, and the "Duratex cool mat."
Domestic lodging products, whose demand is rising ahead of vacation season, will also be offered at limited special prices through the live commerce platform "LIVE11." At 12 p.m. on the 2nd of next month, it plans to present the all-inclusive package for "Lotte Resort Art Villas Jeju," and at 12 p.m. on the 9th, the "Sono Delpino lodging package," along with purchase perks during the broadcasts.
In addition, it will discount a variety of seasonal products with high summer demand. It has prepared outing items such as sunglasses, rash guards, and portable Bluetooth speakers, as well as rainy-season essentials including umbrellas, laundry detergent, and dehumidifiers. Skincare items such as sun cream, sun essence, and soothing cream, along with fresh and processed foods such as young radish kimchi, bibim noodles, and carbonated drinks, are also included in the event lineup.
During the event, 11Street will also issue relay discount coupons. It will sequentially provide 3,000 won, 4,000 won, and 5,000 won discount coupons that can be used on purchases of 40,000 won or more. If you use the coupon you received first, you can receive the next day's coupon with a greater benefit.
Ko Gwang-il, head of sales at 11Street, said, "In response to the early arrival of summer weather, 11Street's MDs carefully selected products for a comfortable summer and prepared them at special 11 Day prices," adding, "With an optimal product lineup reflecting seasonal demand and abundant shopping benefits, this will be a reasonable summer shopping opportunity."