Hyundai Department Store's Mokdong branch said on the 5th it finished the largest-ever renovation of its living hall since opening in 2002 and will begin welcoming customers.
The renovation covered the 500-pyeong living hall on the basement first floor of the Mokdong branch. Reflecting the lifestyles and tastes of customers in the Mokdong trade area who show strong interest in premium living products, the space was configured not as a simple sales floor but as a customized curation venue.
The Mokdong branch newly created the Sleep Fitting Room, a differentiated, sleep-focused care space. In a separate sleep experience area with gentle lighting, products from major mattress brands such as Simmons and Tempur are arranged so customers can lie down and find the sleep environment that suits them.
The brand lineup was also strengthened with a premium focus that reflects the characteristics of the trade area. Centered on Nordic-style living brands, where demand has been steadily growing recently, new tenants include Fritz Hansen, Stay H, &Tradition, BD, and Radopf.
Trendy domestic brands popular among customers in their 30s and 40s will also be showcased continuously in pop-up formats. The company plans to propose new lifestyle trends through brands such as Baekjo Sink, a domestic sink bowl specialist manufacturer, Ceres Home, a home furniture brand, and Size Of, a custom chair specialist brand.
Promotions to mark the renewal opening were also prepared. Popular furniture brand products will be sold at discounts of up to 20%, and tiered gifts worth up to 15% of the purchase amount will be offered. In addition, through the 3rd, a special discount event featuring major living brands such as Ace and Tempur will be held at the basement first-floor event hall.
A Hyundai Department Store official said, "We pursued this living hall renewal with a focus on a new living proposal that reflects customers' lifestyles, going beyond a simple space upgrade," adding, "We plan to continue offering differentiated content and experiences to establish ourselves as the representative living hall in western Seoul."