11Street said on the 16th that it will launch the "month of going to the sea" promotion in partnership with the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization (KTO). It will offer discounts on lodging and experience products for seaside destinations nationwide in May to help boost marine tourism and local economies.
Through May 31, 11Street will issue "month of going to the sea" discount coupons at 10 a.m. daily on a first-come, first-served basis, applicable to lodging products in 79 coastal cities, counties and districts nationwide.
There are three types of coupons, and one can be selected and used per ID during the event period. The "30,000 won discount coupon" (for payments of 70,000 won or more) and the "20,000 won discount coupon" (for payments of 20,000 won to less than 70,000 won) apply to stays in May, and the "50,000 won discount coupon" (for payments of 130,000 won or more) applies to weekday multi-night stays from May 6 to 21.
In a live broadcast at 9 p.m. that day, "Lotte Hotel Jeju" will be offered from the 196,000 won range when applying the maximum benefits, including the "month of going to the sea" discount coupon. Benefits are enhanced with an "11Street exclusive package" that includes a room upgrade and access to the He:on heated pool. During the event, lodging products such as four Kumho Resort locations (from the 39,000 won range) and Sky Gyeongpo (from the 90,000 won range) will also be offered at discounted prices.
Discount benefits are also offered for marine activities. A "marine leisure 30% discount coupon" (for payments of 10,000 won or more, up to 15,000 won) usable for May admission and experience tickets will be issued through May 31, four per ID, to reduce travel costs.
Representative products include: ▲ Aqua Planet Jeju admission (42% off, 25,830 won) ▲ Seohaerang Jebudo Marine Cable Car tickets (48% off, 11,550 won) ▲ Asan Spavis passes (66% off, 16,790 won).
The promotion page will also introduce coastal specialty products to help expand sales channels for local small and midsize merchants. It plans to showcase a variety of seafood items such as KwangCheonKim Co. green laver seaweed, Wando Mom gompi (sea mustard), wild Wando octopus, and domestically processed squid from Jumunjin, Gangwon Province.