Sangmidang Holdings' fine-casual brand Shake Shack said on the 14th it has launched a limited-time menu item, the "Shrimp Shack."
Shrimp Shack is a new menu item featuring a premium shrimp patty that highlights real shrimp, served on a native-yeast potato bun. Shake Shack said its "balanced flavor," brightened with a special herb mayo sauce, is the key feature.
To mark the launch, Shake Shack is running a random coupon event on the Happy Point app through the 26th. The coupon can be used when ordering the Shrimp Shack. Customers can receive one item for free from ShackBurger, Fries, or Lemonade (S). Through the 30th, customers who purchase the Shrimp Shack on Shake Shack's KakaoTalk channel will also receive a free set upgrade coupon.
A Shake Shack representative said, "Shrimp Shack was developed with a focus on the inherent flavor of high-quality materials and supplies and the harmony of taste," adding, "as a shrimp burger offered exclusively in Korea among Shake Shacks worldwide, we hope you'll be sure to try it."