Binggrae said on the 16th that it will release collaboration goods for Banana Flavored Milk in partnership with global cleaning goods brand "Scrub Daddy."
Through this collaboration, Binggrae is introducing two types of scrubbers that use the jar shape of Banana Flavored Milk. The scrubbers come in two versions, "Daddy" and "Mommy," and Binggrae said both products apply Scrub Daddy's proprietary FlexTexture technology, which changes the scrubber's firmness depending on water temperature.
A package consisting of six Banana Flavored Milks and two Scrub Daddy scrubbers will be sold in limited quantities.
A Binggrae official said, "We hope the collaboration goods with Scrub Daddy, known as the 'American national scrubber,' will offer consumers an enjoyable experience as cleaning tools that combine kitchen interior appeal with practicality," adding, "We will continue to roll out promotions that can deliver the brand value of Banana Flavored Milk, which represents the domestic processed milk market, in various ways."