Homeplus Co. said on the 2nd that it will sell ultra-low-priced sanitary pads for 99 won each.
As part of the year-round "AI price stabilization project," Homeplus Co. prepared the event to help ease the burden of sanitary pad costs.
The ultra-low-priced sanitary pads being introduced this time are four types of "Sally's Law Needs One sanitary pads," produced 100% in Korea. The medium 14-count pack is 1,380 won, pricing each at 98.57 won. The large 10-count is 1,480 won (148 won each), the overnight 8-count is 1,480 won (185 won each), and the panty long liner 18-count is 1,480 won (82.2 won each).
The initial supply of the four types averages 7,700 packs, and Homeplus Co. limited purchases to five per person per type.
Homeplus Co. planned the ultra-low-priced sanitary pads as a national brand (NB) product sold in collaboration with a partner, rather than as a private brand (PB). The company said that to stabilize sanitary pad prices, it focused on the product rather than the brand and minimized profit. Homeplus Co. is also planning to sell ultra-low-priced sanitary pads from other brands within this month.
Kim Seong-yun, a buyer on the Homeplus Co. hygiene products team, said, "Even in a difficult situation for the company, after much consideration to satisfy customers, we decided to sell ultra-low-priced sanitary pads," and added, "We will continue efforts to expand customers' product choices and ease the burden of prices."