Seven-Eleven said on the 26th it will run "Save Sale," a promotion that carefully selects essential grocery items and monthly popular products from the 1st to the 15th of every month and offers them at reasonable prices. It is a regular promotion to lower consumers' perceived prices amid high inflation.
Save Sale adds extra discounts when using partnered payment methods on top of the convenience store's flagship 1+1 and 2+1 giveaway deals. In the March promotion, paying with Kakao Pay Money gave an additional 10% discount on top of the base deal to reduce the effective purchase burden.
Also, giveaway items received through the 1+1 and 2+1 deals can be stored using the "Sso-ok Storage" feature in the Seven-Eleven mobile app (Seven App) without taking them immediately, then picked up and used later at stores nationwide when needed. It strengthens the convenience of nearby shopping.
This month, about 20 types of products were included as promotional items. The range spans widely from ingredients directly tied to basket prices such as ramen, beverages, eggs, tofu, and bean sprouts to snacks like beer, chips, and gummies.
The "Cas 500ml can (4-pack)" bundle is sold for 9,000 won, about 22% lower than the regular price of 11,500 won. It is limited to 30,000 packs. For the flagship snack item "Shrimp Cracker," a 10% extra discount is added to the 3+1 deal that gives one extra unit when buying three.
Discounts on essential food ingredients were also strengthened. "Chakhan Eggs 10-pack (large)" is discounted 800 won off the regular price, and with an additional 10% discount applied, it can be purchased for 2,700 won, about 29% cheaper. Key fresh and refrigerated foods also combine the 1+1 deal with an extra 10% discount.
Gummy products, whose demand has risen with the recent "freezing gummies" trend, are also included. Fifteen varieties of Haribo gummies are on a 2+1 deal, and paying with Kakao Pay Money offers an additional 10% discount.
Household goods discounts run in parallel. "Deco Soft 3-ply 30-roll tissue" gets an immediate 10,500 won discount off the regular price, and "KleanNara 3-ply Soft 24-roll (pulp)" combines a 4,000 won price cut with a 1+1 benefit.
Eo Dong-jun, head of brand marketing on the marketing strategy team at Seven-Eleven, said, "Through Save Sale, we will continue to propose products with reasonable prices and excellent quality every month and steadily enhance our competitiveness as a nearby shopping channel."