Molton's The Steak House, known as one of America's top three steak brands, has landed in Samseong-dong, Seoul.
Global dining specialist corporations MRT Steak House Korea said on the 3rd that on the 28th it opened the first Molton's The Steak House on the second floor of Westin Seoul Parnas in Samseong-dong, Seoul.
Molton's, which began in Chicago in 1978, has taken over gastronomic cities around the world. Its locations in major cities, including the New York store in the United States, are known as destinations that thrill gourmands.
Molton's reputation stems from an "unyielding commitment to quality." Even within the top USDA Prime grade, it insists on using only never-frozen chilled beef, offering a distinctive steak flavor.
The Seoul location has introduced an omakase kitchen for the first time in Molton's global history. A representative of MRT Steak House Korea said the chef will offer customized dining using premium Korean beef, known as hanwoo, and luxury ingredients.
At the pre-opening event on the 27th, celebrities including actor couple Kim Seung-woo and Kim Nam-ju, Kim Young-ho, Ahn Se-ha, singer Kim Jung-min, and Olympic wrestling gold medalist Jeong Ji-hyun attended to celebrate Molton's new start.
At the pre-opening event, Jeong Eun-jeong, CEO of MRT Steak House Korea, and Jarrett Ingram, executive vice president of Landry's, Molton's U.S. parent group, signed a memorandum of understanding (MOU) for the Korea master franchise of Bubba Gump Shrimp Co.
Jeong Eun-jeong said, "Following the launch of the steak brand, we are now able to introduce a world-class seafood brand exclusively in the domestic market," and added, "We will provide world-class service and quality to customers in Korea."
Landry's Group is a global hospitality corporations based in Houston, Texas. Founded as a restaurant company in 1970, it grew rapidly after current CEO Tilman Fertitta acquired it in 1987. Tilman Fertitta is also the owner of the NBA team Houston Rockets. It operates more than 30 dining restaurant brands, including Molton's The Steak House and Bubba Gump Shrimp, as well as casino resorts and hotel chains.