OTOKI said on the 26th that it held an offline, small-scale wellness running event based on "light run 2026," in partnership with the healthy ready-meal brand "Light Meal," to mark the New Year.
The event ran from 9 a.m. to 3 p.m. on the 24th, with 26 consumers participating. OTOKI said the program started with an orientation, followed by an urban run, then an experience of "Light Meal" at the "Lollipopcot" space, and wrapped up after event activities.
After the running program ended, chef Woo Jeong-uk, known for appearing on "Culinary Class Wars 2" as "Seoul Mom," took part and presented a healthy meal menu that reinterpreted "Light Meal."
OTOKI prepared a limited-edition hat as merchandise, created in collaboration with contemporary artist illustrator Daniel Shin. All participants wore the hat during the running program on the day of the event.
An OTOKI official said, "We prepared a program that combines running and dining to reflect the interest of consumers who want to start a healthy daily routine for the New Year," adding, "We plan to continue showcasing the healthy ready-meal experience pursued by 'Light Meal' in various ways."