Gmarket and Auction said on the 31st they will run a special-price promotion, "G Rock Fest (Gmarket Jillerock Festival)," from the 1st to the 3rd of next month.
During the event, the "on-air hot deals" revealed at midnight each day will sell items featured in this G Rock Fest ad, in which the band Jaurim grants, focusing on premium Korean beef, known as hanwoo and pork, fresh food, and winter snacks at rock-bottom prices.
The featured discount on the 1st is "Mom's premium Korean beef, known as hanwoo (grade 1++) pick-and-mix special," selling yukhoe, beef for soup, bulgogi, chadolbagi, sirloin, and more at up to 65% off. It will also showcase "Hansanggung Kimchi seokbakji (2 kg)" and "Shinsegae Food Olban hot dogs (40 pieces)."
Also during the event, "G Rock Fest specials" will be revealed as 24-hour limited offers. The featured items on the 1st include ▲ Vivaldi Park lift tickets ▲ Jeju direct-shipped hallabong ▲ Missha best items 1+1. On the 2nd: ▲ Nike bags ▲ live scallops from Tongyeong; on the 3rd: ▲ Atobarrier 365 Cream ▲ Chong Kun Dang vitamin C.
A "new year five-theme hall" will also operate to improve shopping convenience. Depending on purpose, tailored shopping is available: ▲ new year resolutions (health, books) ▲ new year style (fashion, beauty) ▲ new year cozy home (living) ▲ new year exciting winter break (travel, leisure) ▲ new year grocery run (food, daily necessities).
A Gmarket official said, "As the first G Rock Fest heralding the start of 2026, we carefully selected fresh foods such as premium Korean beef, known as hanwoo and seasonal favorites with high customer preference."