The North Face, the global outdoor brand of Youngone Outdoor, said on the 17th that it topped the fashion institutional sector for the 13th straight year in the "2025 Korea top 100 brands" released by Brandstock, a brand value evaluation company.
The "Korea top 100 brands" are selected based on the BSTI (Brand Stock Top Index) score, an evaluation index that combines the brand stock price index (70%), formed through simulated stock transaction at the Brandstock Exchange, and the consumer index (30%), targeting about 1,000 representative brands across more than 230 institutional sectors. It is a brand value evaluation model that Brandstock has released every year since 2003.
A Youngone Outdoor official said, "We will continue to introduce innovative products and differentiated services that satisfy customers so that we can once again become a beloved national brand," and added, "We will continue various efforts so that more people can enjoy healthy and happy outdoor and sports activities."