The fashion that Samsung Electronics Chairman Lee Jae-yong showcased during a "chimaek meeting" with Nvidia Chief Executive Officer Jensen Huang and Hyundai Motor Group Chairman Chung Eui-sun on the 30th has become a hot topic.

At 7:30 p.m. on the 30th, CEO Jensen Huang, Chairman Lee, and Chairman Chung met at a chicken restaurant in Samseong-dong, Gangnam-gu, Seoul.

Samsung Electronics Chairman Lee Jae-yong hands out fried chicken to citizens at a chicken restaurant in Samseong-dong, Gangnam-gu, Seoul, on the 30th. /Courtesy of News1

Chairman Lee wore a white long-sleeve T-shirt with a light jacket, which was identified as a faux suede blouson from Lansmere, the premium line of Galaxy under Samsung C&T's fashion unit. Lee wore the ash color. On SSF Shop, the official online mall for Samsung C&T's fashion unit, it is being sold for 836,600 won, a 6% discount from the list price of 890,000 won.

Lee also wore a Lansmere item during a business trip to Abu Dhabi, United Arab Emirates, in February last year. On a 2022 trip to Vietnam, Lee wore a Beanpole Golf padded vest, and those items sold out after photos of Lee wearing them were released.

Jensen Huang (center), CEO of Nvidia, Samsung Electronics Chairman Lee Jae-yong (left), and Hyundai Motor Group Chairman Chung Eui-sun (right) pose for a commemorative photo after finishing their meeting at a chicken restaurant in Samseong-dong, Gangnam-gu, Seoul, on the 30th. /Courtesy of Yonhap News

The vest worn by Chairman Chung is known to be a goose down item from the Italian luxury brand Brunello Cucinelli. The item Chung wore is not listed on the official domestic Brunello Cucinelli website run by Shinsegae International, but the brand's goose down vests are priced in the 3 million to 5 million won range. Jensen Huang wore a Burberry short-sleeve T-shirt.

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