Jung Kwan Jang said on the 25th that it will roll out its Chuseok gift set "Daborok (多寶錄)."
Daborok is Jung Kwan Jang's gift set brand that carries a precious wish for health, and it comes in Gratitude edition, Sincere edition, and Leisure edition. The design takes its motif from chaekgado (冊架圖), a Joseon royal court painting style from about 250 years ago that wished for many blessings (多福), glory (榮華), and unending prosperity (無疆) with cherished treasures and books, adding a touch of luxury.
The "Gratitude edition" is a set focused mainly on red ginseng products. It centers on "HongSamJeong," the flagship red ginseng extract concentrate, and "Everytime," among others. It is suitable as a gift for customers who prefer the original taste of red ginseng.
The "Sincere edition" is a set centered on pouch products containing red ginseng and herbal ingredients. It includes "Hongsamton Gold," one of the flagship products, and is designed to allow a variety of choices according to taste and preference.
The "Leisure edition" is made as a premium line. It includes the "Leisure Rang edition," composed of Jung Kwan Jang's "Everytime" and "Hongsam Jingo," the "Leisure Yo edition," composed of "Hongsamton" and "Hongsam Jingo," and the "Leisure Man edition," featuring "Hongsamton Gold" and "Cheonnokton."
Jung Kwan Jang will hold the event "Celebrate Chuseok the right way with Jung Kwan Jang" through the 9th next month ahead of the holiday. At the event, Jung Kwan Jang will showcase a variety of items suitable for gifting to family and acquaintances, including "HongSamJeong," "Everytime," "Hongsamton," "Cheonnok," "HwaAerak," and "Daborok."
In addition, Jung Kwan Jang will offer tiered discounts based on purchase amounts across all Jung Kwan Jang items, including "Gidareum Agarwood," made with original agarwood, and the blood sugar control brand "GLPro." Jung Kwan Jang said, "Ahead of the Chuseok 'golden holiday,' we prepared early-bird benefits for the first seven days of the event, and various partnership promotions will also be held."