Woowa Brothers, the operator of Baemin (hereinafter Baemin), said on the 10th that it will launch the Baemin Club–YouTube Premium bundled offering on the 24th. It is the second Baemin Club partnership product following Tving. Earlier in June, Baemin launched a bundled offering with the online video service (OTT) Tving.
This bundled offering is priced lower than a standalone subscription to YouTube Premium. With an ongoing promotion applied, it is available for 13,990 won per month (list price 15,990 won). A promotion will also run through the end of Nov. for new and returning Baemin Club subscribers.
New subscribers with no Baemin Club subscription history can use the bundled offering for 8,990 won in the first month, and returning subscribers with prior subscription history can use it for 9,990 won in the first month. Baemin plans to enhance customer satisfaction by pursuing partnerships with a variety of services beyond Tving and YouTube.
Lee Gi-ho, head of growth at Woowa Brothers, said, "With this partnership, users can use Baemin's free delivery and watch YouTube without ads at the same time," and added, "We will expand Baemin Club partners to broaden benefits that customers will find satisfying."