NAMYANG DAIRY PRODUCTS announced on the 3rd that it will sell a new product of its chocolate milk brand, Chocoae-mong, called 'Matchaae-mong,' sequentially at four convenience store chains (CU, GS25, 7-Eleven, Emart) in the country.
According to NAMYANG DAIRY PRODUCTS, Matchaae-mong was launched on the 11th of last month. It is characterized by the unique rich taste of Chocoae-mong combined with a bitter matcha flavor. It gained attention on social media (SNS) and online communities even before the launch, and recorded sellouts in all three rounds of pre-sales.
The entry into convenience stores aims to enhance consumer purchasing convenience. Matchaae-mong was once sold out due to successful pre-sales, but sales have resumed on major e-commerce channels like NAMYANG Mall. With this convenience store launch, accessibility has also been expanded.
A representative from NAMYANG DAIRY PRODUCTS said, 'We deeply appreciate the support received prior to the launch' and noted, 'Through the start of convenience store sales, we will do our best to stabilize supply so that more consumers can easily access Matchaae-mong.'