Hanwha Galleria announced on the 24th that it has completed the renewal of its luxury goods store in Seoul after a year of renovations and has opened new stores for Hermes and Goyard through transfer.
Hermes has expanded its store size to 1.7 times larger than before and has updated both the interior and exterior design.
Hanwha Galleria noted, "The new Hermes store incorporates designs that reflect the dynamism of traditional Korean art and K-pop."
He continued, "The exterior draws inspiration from traditional decorative patterns, which have been reinterpreted in a modern way, and the window displays were created in collaboration with contemporary artist Lee Mi-joo based on this year's theme 'Drawn to craft.'"
The Goyard store has also expanded to 1.5 times its previous size. Hanwha Galleria will introduce limited edition bags in the colors 'Iris' and 'Fuchsia,' including 'Bamboo Nano,' 'Bamboo Mini,' and 'Anjou Mini,' for the first time in Korea to celebrate the reopening.
A customized service space for VIP customers, called the 'VIC Lounge,' has also been introduced.
A new store for the Italian high-end designer brand 'THE ATTICO' has also opened.
A Hanwha Galleria official said, "Through this renovation, the West and East have transformed into a unified One Luxury space and we will provide differentiated value to customers through attracting various brands and innovating our spaces."