On the 1st, the comprehensive liquor company Ayoung FBC announced the limited release of the 'Piper Heidsieck' Red Edition, famous for the Marilyn Monroe champagne.

Piper Heidsieck Red Edition./Courtesy of Ayoung FBC

This Red Edition applies a limited edition bottle design to Piper Heidsieck's signature product, 'Cuvée Brut.' With its intense red color, it has high collectible value and is suitable for gifting.

Piper Heidsieck is a champagne house located in the Champagne region of France, known for the iconic actress and singer Marilyn Monroe, who famously said, 'I spray Chanel No. 5 and go to sleep, and I start my morning with a glass of Piper Heidsieck.' This has earned it the nickname 'Marilyn Monroe champagne.' Piper Heidsieck was founded in 1785 by its founder, Florens-Louis Heidsieck, with the ambition to 'create a special champagne for the queen.' It gained recognition for its quality during the Napoleonic era and among European royalty and nobility, and is known to be a champagne favored by Queen Marie Antoinette of France. Currently, Piper Heidsieck is also famous for being the champagne house with the most awards among champagne brands enjoyed by consumers in over 100 countries.

The Piper Heidsieck Red Edition is blended with 50% Pinot Noir, 30% Pinot Meunier, and 20% Chardonnay. It features the bright gold color characteristic of Cuvée Brut, continuously releasing delicate bubbles. One can experience fruit aromas like Western pear and red apple, along with refreshing citrus notes such as grapefruit and orange. It is a full-bodied champagne that fills the palate delicately, with an alcohol content of 12%.

An official from Ayoung FBC noted, 'This Red Edition will unusually be sold simultaneously not only in department stores but also in membership discount stores like Costco.'

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