On the 11th, Kim Young-soo, the CEO of ChosunBiz, is giving the opening speech at the Consumer and Retail Forum held at the Westin Josun Hotel in Sogong-dong, Seoul. /Courtesy of ChosunBiz

The 13th Consumer and Retail Forum, hosted by ChosunBiz, opened on the morning of the 11th at the Westin Josun Hotel in Seoul.

This year's Consumer and Retail Forum marks its 13th edition, where ChosunBiz presents the key issues of the domestic retail industry annually, seeking survival and growth.

This forum diagnoses the future of retail under the theme 'In an era of uncertainty, K brands provide the answer.'

Will Watts, founder of W Global Innovation, will give a lecture on 'K-Wave in the U.S. retail sector,' along with speakers including Caleb Hill, Vice President of Coupang Ad Business; Hannah Shin, Head of Amazon Global Selling Korea; Choi Hyun-jung, Food Development Officer at Starbucks Korea; Nuno Guerreiro, Director for South and Southeast Asia at Booking.com; author Song Gil-young; and No Hee-young, CEO of FNB LAB.

Kim Young-soo, CEO of ChosunBiz, stated in his opening remarks, "Amid the growing uncertainty of the retail management environment, the activities of K brands such as K food, K beauty, and K fashion are becoming prominent in overseas markets. I hope this forum serves as an opportunity for the retail industry to find a path forward through in-depth discussions and exploration."

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