Dining Brands Group's revenue for last year was 512.7 billion won, a decrease of 4% compared to the previous year, while operating profit increased by 11% to 133.7 billion won, as reported on the 11th.
The reason for the decline in revenue is due to the expense of discount sales promotions, which has more than tripled compared to 2023.
The increase in operating profit was attributed to price hikes. Reductions in selling and administrative expenses also contributed.
A company official noted, "After adjusting prices, we will do our best to bear the burden of the rising raw material costs starting in the second half of 2024, and provide additional support for expenses related to events, among various other methods, to reduce the burden on franchisees and improve the revenue structure."