KT&G announced on the 19th that it will launch a new product, "Raison ionia Mystic Purple," in convenience stores nationwide.
This product contains tobacco leaves grown in the winds of the Ionian Sea, located between Greece and Italy.
Through enhanced odor-reduction technology, it has reduced the tobacco smell that lingers in the mouth after smoking and implemented a light smoking sensation with the "Airy Filter."
The initial "R" of Raison is visualized on the package, and the tar and nicotine content are 0.1 mg and 0.01 mg, respectively.
Previously, KT&G launched a total of three varieties, including Raison ionia Mystic Purple, Ocean Blue, and Summer Red, exclusively for duty-free shops in November of last year.