GS Retail operates the convenience store GS25, and on the 16th, it announced that it will hold the "GS25 Product Trend Exhibition," where the distribution trends can be seen in one place.
According to GS25, the exhibition, which marks its 26th year this year, started on the 15th at the aT Center in Yangjae-dong, Seoul, and will continue until the 18th. It will also be held at BEXCO in Busan from the 21st to the 22nd.
More than 18,000 franchise owners from across the country and representatives from major domestic and international partners will participate in the exhibition. It aims to introduce the latest product trends and new systems while fostering mutual growth between the headquarters and franchises, allowing partners to present products directly to franchise owners and verify market responses.
This year's theme is "GS25 Academy," sharing practical strategies and know-how that can boost sales amidst rising prices and economic downturns. It will introduce cases that activate sales of O4O (Online for Offline) services such as delivery, pickup, pre-reservation, and end-of-sale discounts, along with tailored improvement measures through store diagnostics.
GPS 2025 will feature ▲a strategy video viewing room ▲a standard display experience hall ▲seven promotional halls (fresh innovation, FCS, food strengthening, new concepts, item management, systems, coexistence and education) ▲four innovation halls (life living, service products, convenient food, processed food). Visitors will experience new products by brand through experience halls and taste future food products at tasting booths.
Kang Dong-hun, project team leader of the GS Retail product exhibition, said, "We planned this to enable direct experience and application of strategies such as O4O services and product competitiveness enhancement, and system improvements in line with changing consumer trends." He added, "I hope this will be an opportunity for growth for the headquarters, franchises, and partners."