Binggrae announced on the 7th that it will increase the prices of over 20 products, including coffee, fruit and vegetable beverages, and ice cream, starting in March.
According to Binggrae, the retail price of the Akafeura size-up 350mL will rise from 2,400 won to 2,600 won, and the retail price of the Ttaum 235mL will increase from 2,400 won to 2,700 won.
Among ice cream products, the price of Deowisanyang will rise from 800 won to 1,000 won, and the prices of Super Cone and Bunga Samancho will increase from 1,200 won to 1,400 won. The subsidiary Haetae Ice's Burabocon and Simona are also expected to rise from 1,200 won to 1,400 won.
Binggrae noted, "Recently, the pressure on costs has intensified due to rising raw material prices and increases in labor and energy expenses. The prices of key raw materials for the products subject to this price increase, such as coffee, cocoa, and fruit and vegetable concentrates, have rapidly risen, and the situation has worsened due to the rising exchange rate."