The 2026 Brand of the Year Awards ceremony was held on the 1st at THE SHILLA Seoul in Jangchung-dong, Jung-gu, Seoul.
The Brand of the Year Awards, now in its 24th year, is the largest brand awards in Korea, hosted by the Korea Consumer Brand Committee and organized by the Korea Consumer Forum, among others, selecting brands and individuals who shone during the year through a nationwide consumer vote each year.
Professor Seo Kyoung-duk strikes a pose. Sept. 1, 2026
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