In the afternoon on the 12th, a photocall was held at STRX House in Nonhyeon-dong, Gangnam-gu, Seoul, to officially announce the global ambassador for Hublot (HUBLOT).
The event officially announced Jung-kook (BTS)—Hublot's first global artist and performer, and a 21st-century pop iKON—as a global ambassador.
BTS Jung-kook strikes a pose. Feb. 12, 2026
[OSEN]
※ This article has been translated by AI. Share your feedback here.