Kakao Games said on the 4th that it signed a memorandum of understanding (MOU) with The Green Entertainment for game development and services using intellectual property (IP).
With this agreement, Kakao Games will be able to use comics and webtoon IP owned by The Green Entertainment for game development and services. Kakao Games plans to expand major content IP into games to offer users a richer play experience.
The Green Entertainment is a well-known webtoon production company founded by webtoon writer Park Tae-joon. It holds major hit comics and webtoon IP such as "Manager Kim" and "Lookism."
Ahn Hyeong-su, CEO of The Green Entertainment, said, "We are pleased to work with Kakao Games, which has game service expertise," and added, "We will work to make this a successful example of another one-source multi-use (OSMU) through the combination of our IP, webtoons and games, and the synergy of both companies."
Lee Si-woo, CEO of Kakao Games, said, "We expect this agreement with The Green Entertainment, which has powerful IP and a loyal fan base, will deliver new enjoyment to users," and noted, "We will pursue meaningful collaboration so that a game can emerge that draws strong interest in the global market."