SOOP said it is expanding its presence as a key partner covering esports broadcasting and tournament production and operations by strengthening cooperation with game companies at home and abroad.
According to SOOP on the 31st, over the past year the company signed a long-term broadcasting rights deal with Riot Games for the LCK, secured exclusive Korean-language broadcasting for the Overwatch Champions Series (OWCS), operated Tencent's "Delta Force" esports tournament, and ran the Korea qualifying rounds for the Pokémon World Championships (WCS).
SOOP explained that its end-to-end capabilities—spanning its game communities and streamer ecosystem, as well as tournament planning, production, transmission, and operations—are the foundation for expanding cooperation with game companies. It also cited as a key strength the presence of diverse game communities not skewed toward any particular game or genre.
Official broadcasts and tournaments launched with game companies spread into diverse content through streamer channels. A representative example is "watching esports together." Streamers call official matches in their own style and offer predictions, player analysis, and match reviews. Users can also discover new games and esports titles through their favorite streamers.
SOOP also supports the production and operation of its own game content with direct streamer participation. The flagship content "Destruction Match" spans multiple titles, including League of Legends, VALORANT, Battlegrounds, and SUDDEN ATTACK. About 10,000 streamers have participated over the past 10 years, and the entire process—from team formation and practice to the main match and post-match reviews—flows into broadcast content.
More recently, it introduced "Cross Regional," a national team format featuring streamers from multiple countries, expanding exchanges among global fandoms. Streamers and fans from countries including France and Brazil watch matches together and interact, forming a global community centered on games and esports, the company said.
SOOP has continued to handle broadcast production for Riot Games' VALORANT international league "VCT Pacific," building global esports production experience. Recently, it operated Tencent's domestic official tournament and Korea qualifiers for the global first-person shooter (FPS) "Delta Force."
Based on these production and operations capabilities, it plans to oversee tournament operations and broadcast production for the EA SPORTS FC Online global tournament "FC Pro Champions Cup," to be held in Korea in October, and the FC Mobile global tournament "FC Pro Mobile World Championship."