GS Neotek said on the 23rd that it signed a strategic partnership with AI communication corporations Sendbird and will move to target the next-generation AI-based contact center (AICC) market.
The two sides plan to help corporations achieve successful digital transformation (DX) by offering a full managed service that spans from building customer-tailored AI communication models to providing customer experience (CX) operating infrastructure.
GS Neotek will support the establishment of an adoption strategy optimized for clients' business models and service environments, as well as practical operations, based on Sendbird's AI concierge platform "Delight.ai." In particular, to enable agents and customers to communicate in real time within the app without drop-off, the company plans to organically link its core CX businesses—such as Zendesk and Amazon Connect—with Sendbird's solutions.
Corporations can adopt a range of AI services, including automating contact center counseling, building AI chatbots and callbots, personalized product recommendations, AI-based sales support, and multilingual customer service. The two sides noted, "Furthermore, it is expected to raise the quality of customer service and operational efficiency, improve agent productivity, and at the same time generate tangible business outcomes based on a personalized customer experience."
Lee Sang-hee, head of Sendbird Korea, said, "We will support clients across diverse industries in quickly building a personalized AI communication environment and help more corporations realize innovation in customer experience based on AI concierge."
Seo Jeong-in, head of the IT business division at GS Neotek, said, "We will move quickly to secure the next-generation AICC market based on AI concierge."