Salesforce, Inc. said on the 26th that GC Wellbeing has adopted its customer relationship management (CRM) solution, Sales Cloud.
Sales Cloud is a solution that helps integrate and manage customer and account data, sales activities, and performance information on a single platform. Salesforce, Inc. recently expanded Sales Cloud into the AI agent-based Agentforce Sales, supporting a setup in which sales representatives and AI agents coexist and collaborate to reduce repetitive tasks.
GC Wellbeing adopted the Salesforce, Inc. solution to systematically manage account information and sales history accumulated during B2B sales targeting hospitals and clinics nationwide. As a result, it can now manage customer and account data, sales performance, account manager history, and sales information by Brick within a standardized framework.
It also saw improvements in work efficiency. Since introducing Sales Cloud, GC Wellbeing has fully automated performance reporting, cutting the time needed for sales handovers and account administration by 50%. It also built a system that automatically identifies whether hospitals and clinics nationwide have closed or reopened by linking data from the Health Insurance Review & Assessment Service (HIRA) and business status information from the Ministry of the Interior and Safety. This allows the company to quickly reflect 100–200 new account records each month.
According to Salesforce, Inc., GC Wellbeing recorded a 95% monthly active user (MAU) rate within a year of adoption. Salesforce, Inc. said it plans to continue supporting GC Wellbeing in building a sales environment that expands the scope of AI use based on accumulated sales data and provides more precise insights to sales representatives.
Park Se-jin, head of Salesforce, Inc. Korea, said, "GC Wellbeing's adoption of Sales Cloud is a case of turning field-driven sales experiences into enterprise-wide data competitiveness," and added, "We will spare no effort to help domestic healthcare corporations advance their customer relationship management systems based on data and AI and transition successfully to an agentic enterprise."