LG Uplus Yongsan headquarters building. /Courtesy of LG Uplus

The cumulative number of UICC updates and free replacements carried out by LG Uplus in line with the conversion of the international mobile subscriber identity (IMSI) system has surpassed 2 million.

LG Uplus said on the 18th that from on the 13th to on the 17th it processed a total of 2,014,527 cases, including 750,461 UICC updates and 1,264,066 UICC replacements. The cumulative processing rate is 11.8%.

The company is expanding its guidance channels to boost customer participation. This month, it is notifying all customers again about the IMSI system conversion and the UICC update and free replacement through the monthly telecom bill. The guidance text can be found not only on the paper bill but also on the email bill and the U+one app's electronic bill.

Customers who have not completed the update are guided to an online easy update via a separate banner when they access the U+one app. The FAQ on the official website and the U+one app has also been supplemented to explain the background of the IMSI system conversion, the need for UICC updates and replacements, and the usage procedures.

On the 15th, U+ budget phone customers also became able to receive UICC updates and free replacements at LG Uplus' directly operated stores and authorized dealerships nationwide. Additional guidance measures are under review for digitally vulnerable groups who find it difficult to use online guidance.

The move is aimed at improving a structure in which part of the actual phone number is reflected in the IMSI used for subscriber identification and at strengthening customer protection.

Lee Jae-won, executive vice president and head of the Consumer division at LG Uplus, said, "The UICC updates and replacements following the IMSI system conversion are measures to strengthen customer protection," adding, "We will continue to strengthen guidance so customers can easily understand and participate in the related process."

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