Global design platform Canva said on the 31st that it signed a strategic partnership with Binulabs, the operator of Everytime, Korea's largest college student community platform.
The collaboration centers on helping college students use Canva's tools to create content needed for academics and extracurricular activities, and supporting them in sharing it through Everytime.
The two companies plan to maintain ongoing touchpoints with college students throughout the academic calendar. Through various participatory events that leverage Everytime's community platform features, they will offer opportunities for students to experience design and technology creatively and will continue benefits that let them start using Canva more easily with less burden.
Kim Dae-hyeon, head of Canva Korea, said, "As a digitally centered visual communication environment spreads rapidly, Korean college students are adapting to fast-changing technologies faster than anyone and are constantly creating new content," and added, "Canva aims to lower the barriers to design so every student can easily bring ideas to life, and to become a creative partner that works with them beyond their college years and across their careers."
Kim Han-i, CEO of Binulabs, said, "We hope this will help create a creative campus culture where students not only use tools but also share the content they make in the community and inspire one another."