LG Innotek said on the 30th that it signed a strategic partnership with Applied Intuition, a corporations specializing in Autonomous Driving software.
Applied Intuition, headquartered in the United States, is a corporations specializing in Autonomous Driving software and simulation, and counts 18 of the top 20 global automakers as clients. The company operates Autonomous Driving demonstration vehicles around the world and is improving its technology based on real-world driving data collected on public roads.
The two companies will expand cooperation beyond Autonomous Driving into various physical AI fields such as drones and robots. The focus is to build an all-around cooperative framework that includes securing real-vehicle-based data, simulation-based development, and establishing integrated sensing and software solutions.
LG Innotek will equip its sensing modules on Applied Intuition's test vehicles and carry out Autonomous Driving demonstrations in key regions such as the United States, Europe, and Japan. Through this, the companies plan to secure diverse environmental data, including road infrastructure, traffic flow, and climate, and reflect it in module design to enhance performance.
The two companies will also strengthen cooperation in simulation-based development. LG Innotek will apply a "virtual sensor" using Digital Twin technology to Applied Intuition's simulation platform. By implementing a full set of sensors—covering cameras, lidar, and radar—in a virtual environment, the companies aim to enable automakers to conduct development and verification under conditions similar to real-world driving.
Through this, automaker customers can simplify design and verification processes and shorten development time. LG Innotek's strategy is to apply its sensors from the development stage to increase the likelihood of leading to mass-production orders.
Going further, the two companies will jointly develop an integrated solution that combines sensing modules with Autonomous Driving software and, based on this, pursue joint promotions targeting global automaker customers.
LG Innotek said this cooperation is part of its strategy to shift into a "solutions corporations." The company plans to reorganize its business structure from hardware-centric to a high-value model that combines software and data.
Qasar Younis, CEO of Applied Intuition, said, "For autonomous vehicles to spread, the hardware and software ecosystems must advance together," adding, "By partnering with LG Innotek, we will help automakers transition smoothly from the development stage to mass production."
Moon Hyuk-soo, president of LG Innotek, said, "By partnering with a corporations that has world-class technological capabilities in Autonomous Driving software, we will provide customers with a new standard of solutions," adding, "We will leap forward as a global top-tier player in mobility and robot sensing that leads the physical AI era."