Devsisters said on the 30th that it opened "Cookie Run in Lotte World Aquarium: Sea Adventure Exhibit" in partnership with Lotte World Aquarium.
The exhibit, which opened on the 27th, drew strong interest over its first weekend, led by family visitors, and was a success. A photo zone, experience zone, and performance programs using the Cookie Run IP drove visitor traffic.
The exhibit is built on the concept of an undersea palace from Korean folk tales. Starting with a large entrance air balloon, visitors can experience stories that combine cookies and marine life across nine themed spaces. The main tank and various areas operate as photo zones, boosting on-site immersion.
On-site events also drew a response. Greetings, street performances, and photo times featuring Brave Cookie and Sea Fairy Cookie encouraged visitor participation.
The experience-based "AR Stamp Tour" is also available. Visitors can complete missions and earn rewards by using AR markers placed throughout the aquarium.
Merchandise also saw continued interest. The "Random Keycap Keyring," released early at the Aqua Shop, sold out its initial stock three days after opening. Additional products will be unveiled in early April.