K-pop girl group Blackpink became the first official artist channel on YouTube to surpass 100 million subscribers.
According to YouTube on the 21st, the Blackpink channel, launched in June 2016, surpassed 100 million subscribers in about 9 years and 8 months. There are currently 648 videos uploaded on the channel.
YouTube said it presented a specially made "Red Diamond Creator Award" to commemorate the "awe-inspiring moment."
Blackpink has placed nine videos from its official channel in YouTube's "Billion Views Club" to date, including "Ddu-Du Ddu-Du" (DDU-DU DDU-DU) and "Kill This Love" (Kill This Love). Three of the top 10 music videos with the most views within 24 hours of release are also among its records.
YouTube said of Blackpink, "Blackpink, which has captivated the world with intense energy and overwhelming performances, has received global acclaim on YouTube with back-to-back mega hit songs."
Lyor Cohen, global head of music at Google and YouTube, said, "Blackpink's achievement of 100 million YouTube subscribers is truly historic," adding it is "the first record among all artists worldwide."
He emphasized, "This proves how deep the bond is between Blackpink and its fans, and how unrivaled its influence is on the global stage."
Cohen said, "This goes beyond a milestone for K-pop and is a perfect example of how artists can use the YouTube platform to build a borderless mega fandom," adding, "I sincerely congratulate Blackpink on this monumental moment as it sets a new standard for true global superstars."