Samsung Electronics said on the 30th it will roll out the 13-inch digital signage "Samsung Color ePaper," about the size of A4 paper, in phases worldwide.
Samsung Color ePaper is an ultra-low-power display that uses digital ink technology, consuming significantly less power than previous products.
It consumes no power when the image on the screen remains unchanged.
With an ultra-slim, ultra-light design, the thinnest point measures 8.6 mm and the weight is only 0.9 kg including the battery.
It is easy to install and move, and it also comes with a rechargeable removable battery, a stand for mounting, and a ceiling-mount bracket, allowing flexible use in various commercial settings.
For the first time in the world, it applies a bio resin based on plant plankton oil, cutting carbon emissions in manufacturing by more than 40% compared with conventional petroleum-based plastic materials.
Samsung Color ePaper offers a balance of performance and convenience suitable for use as a digital billboard.
The content optimization technology "color imaging algorithm" is applied, and a dedicated mobile app that helps operate playlists and control the device is also supported.
Through Samsung Electronics' signage content management solution "Samsung VXT," it can also be managed in integration with existing signage.
Kim Hyeong-jae, vice president of the visual display business at Samsung Electronics, said, "To minimize environmental impact, we developed a bio resin based on plant plankton and applied it to the product for the first time in the industry," adding, "Through technological innovation such as the new 'color ePaper' that can replace paper and the development of new materials, we will lead the way in pioneering new markets."
Samsung Electronics expanded its lineup by launching this new product in addition to the 32-inch model with QHD (2,560x1,440) resolution first released last year.
At ISE 2026, Europe's largest commercial display exhibition to be held in Barcelona, Spain, next month, it also plans to unveil for the first time the 20-inch "Samsung Color ePaper," the size of A3 paper.
According to market researcher Omdia, the global signage market is projected to grow to $12.7 billion (about 18.2 trillion won) by 2029, and Samsung Electronics, which achieved a 36.2% share by units in the third quarter last year to take the top spot, is on track to remain No. 1 in the world for the 17th consecutive year.