SOCAR said on the 16th that, marking the first anniversary of the launch of its "SOCAR driving score" service, an analysis of usage data over the past year found that users with higher driving scores had a significantly lower accident rate than those with lower scores.
The SOCAR driving score is an index that analyzes all driving data during the lending period and converts it to a 100-point scale. It is calculated by grading driving information for each category, such as speeding, rapid acceleration, rapid deceleration, and unstable stopping. SOCAR built the driving score calculation system by training an artificial intelligence (AI) model on accident and driving big data accumulated over 10 years.
The study found that the accident rate for "model drivers" scoring 90 or higher was 61% lower than for drivers scoring 50 or below. It was also 25% lower than the overall user average accident rate. By driving category, users best adhered to "not rapidly decelerating" (47.71%), while they had the most difficulty achieving "not speeding" (33.81%).
Cho Seong-min, head of SOCAR's Data Intelligence Group, said, "Data from the past year confirms that the driving score not only helps prevent accidents but also positively influences users' voluntary formation of safe driving habits," adding, "We will continue to sophisticate the scoring system and expand benefits to strengthen a virtuous cycle in which safety directly returns as user benefits."