LG Display held its in-house AI idea contest "2025 AX Hackathon" and conducted an awards ceremony on the 9th.

A hackathon is an event for LG Display employees to generate creative ideas based on AI and develop programs. This year's contest drew 143 participants across 83 teams, with 15 teams advancing to the finals, and the final judging took place after a six-week pilot development process.

The grand prize went to the "AI-based construction advancement system." The winning entry fit the theme of maximizing work productivity and efficiency and received high marks for its immediate applicability and contribution to management.

Yun Sun-hee, a principal at the Construction Procurement Team who won the grand prize, said, "The idea came from the inconvenience felt during actual work, thinking 'it would be good to automate manual tasks with AI,'" adding, "Using this system can reduce document review time by 96% compared with the current process, and is expected to save about 4.1 billion won in annual expense."

LG Display combined a hackathon with AI and launched the "AX Hackathon" this year to spread awareness of AX (AI transformation) and foster a culture familiar with AX. Under the theme of using AI to boost work productivity, any employee with an idea could participate without separate eligibility requirements. For non-developer staff, the company offered matching with developer employees to ease the burden of development and lower the entry barrier.

LG Display is reviewing ways to link actual business performance by registering the AI projects submitted to the "AX Hackathon," including the grand-prize winner, as patents and applying and scaling them companywide. The company also plans to hold the "AX Hackathon" annually on a regular basis to expand the AX culture.

Meanwhile, LG Display has built and is providing a robust AI infrastructure so anyone can use AI to turn ideas into reality, including ▲ in-house AI training "AX certification" ▲ its self-developed AI assistant "Hi-D" ▲ the Generative AI "Chat EXAONE" by EXAONE (LG AI Research). The company will continue to strengthen the development of AI experts to accelerate AX and, based on that, create fundamental business competitiveness and differentiated customer value.

Lee Byung-seung, head of the AX Group, said, "Fresh, novel ideas presented from the perspective of frontline staff, combined with participants' pure motivation to create solutions beneficial to themselves, colleagues, and the company, came together to produce meaningful results," adding, "We will spread an AX culture where anyone can become a driver of work innovation by combining creative ideas with AI technology."

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