ESTaid said on the 20th that it completely revamped the first screen of the artificial intelligence (AI) portal Zoom based on the global design standard "card-style UI."
The core of this overhaul is stronger user content accessibility. To that end, ESTaid reorganized high-usage core services such as news, webtoons, shopping, investment, and rewards into "content cards" and placed them at the top of Zoom's first screen. Through this, Zoom users can intuitively explore key information with minimal scrolling on the updated page and move immediately to the content or service they want.
The newly arranged first screen includes: ▲ a rewards benefits card showing point-earning participatory missions ▲ a news card carrying major news in real time ▲ a webtoon card showing popular webtoon and web novel content ▲ a shopping card that gathers popular shopping products ▲ an investment card that compiles major financial investment indicators.
ESTaid CEO Kim Nam-hyeon said, "This overhaul is an important turning point for Zoom to move toward a user-centered, personalized AI portal," adding, "The ultimate goal is to provide a content experience optimized for each user through AI, rather than a simple list of information."