KRAFTON said on the 22nd that it will participate as a partner company in Nvidia's "GeForce Gamer Festival," to be held at 4 p.m. on the 30th at the K-POP Mercy For None in COEX, Gangnam District, Seoul.
At the event, Lee Kangwook, head of AI at KRAFTON, will present the development status of "PUBG Ally," a case of the AI collaboration model CPC (Co-Playable Character) developed with Nvidia. CPC is an AI technology unveiled at "CES 2025" in January this year, based on a game-specialized on-device small language model built with Nvidia ACE (ACE). Unlike traditional non-player characters (NPCs), CPCs actively think and communicate with users and are a new concept of character capable of deeper interactions.
KRAFTON experimentally introduced the first CPC, "Smart Zoi," in inZOI, which launched in early access via Steam in March. At the Nvidia event, the company plans to introduce "PUBG Ally," a CPC to be expanded across the PUBG intellectual property (IP) franchise.