LG Electronics said it will take part in the 56th Korea Electronics Show (KES 2025), which runs for four days at Coex in Samseong-dong, Seoul, starting on the 21st, to propose a future daily life made more convenient by artificial intelligence (AI). LG Electronics will unveil a wide range of innovative products and technologies featuring empathic intelligence at a 900m2 exhibition hall themed "LG AI Gallery."
The "kinetic (moving) LED," created in collaboration with domestic and overseas partners, greets visitors at the entrance. Eighty-eight cubic modules made with LED signage and mirrors each rotate 360 degrees left and right. When a visitor scans the QR code displayed on the signage with a smartphone and uploads a photo, a generative AI developed externally converts it into pop art and displays it on the LEDs inside the cubes, adding the fun of directly participating in the exhibition.
In the mobility space solution "Spielraum," visitors can experience how a vehicle transforms beyond transportation into a workspace, a pop-up store, and more. Linked with the AI home hub "LG ThinQ On," when a passenger says, "Hi, LG, tell me my next schedule," the interior lights turn on automatically and it guides the time and location.
A 136-inch "LG MAGNIT Active Micro LED" in the exhibition hall delivers an immersive, extra-large screen experience. This product is a self-emissive display in which each pixel emits its own light, and among Micro LED displays, it applies active matrix technology that individually controls pixels to produce delicate ultra-high-definition images.
◇ Exhibition of life experiences based on AI home hub "ThinQ On"
Visitors can directly experience an integrated AI home solution that consolidates AI appliances and IoT devices into one through LG AI Gallery's "LG ThinQ On." For example, when a customer says, "Hi, LG, activate away mode," ThinQ On turns off the lights and unnecessary power in the home, starts the robot vacuum, sets a customized temperature and humidity environment for a companion dog, and otherwise carries out appropriate routines based on everyday expressions.
LG Electronics is presenting an innovative premium washing and drying lifestyle with four types of laundry appliances: washers, dryers, WashCombo, and WashTower. LG AI laundry appliances are equipped with the "AI DD motor," which analyzes the weight, humidity, and fabric of the laundry loaded by the customer and performs optimized, customized washing and drying.
There is also a space to experience the smart AI airflow of LG Whisen in augmented reality. The AI airflow automatically controls air currents by comprehensively considering indoor temperature, preferred temperature, and the customer's location detected by radar sensors.
In the "Fit & Max zone," a range of products including top-refrigerator bottom-freezer models, kimchi refrigerators, and convertibles of the "Dios Objet Collection Refrigerator Fit & Max," which completes a built-in look by minimizing the gap between the refrigerator and the wall with LG Electronics' hinge technology, are on display.
An ultra-premium living space composed exclusively of LG Signature and the built-in kitchen appliance brand SKS products has also been prepared.
◇ Get a first look at innovative appliances ahead of their domestic launch
LG Electronics is showcasing in Korea for the first time two new robot vacuum models slated for release within the year: the built-in "Hidden Station" and the freestanding "Objet Station." Installing the "Hidden Station" in the toe-kick space under a sink keeps the product out of sight when not in use for a clean interior. The "Objet Station" uses a table design to harmonize with interiors in desired spaces such as bedrooms and living rooms. For the first time in the world, both the robot vacuum body and the station feature steam functions.
This is also the first time bathroom solutions are being exhibited in Korea. The "LG Bath Air System" features heating, ventilation, dehumidification, and air supply. It keeps the bathroom's temperature and humidity comfortable before and after use. The shower faucet "LG Shower Station" is equipped with a high-performance filter to allow showering with clean, purified water. With self-powered hydrogeneration, it can maintain water temperature and automatically notify filter life without separate electricity.
Visitors can also try "LG Moodmate," a new-concept 3-in-1 projector that combines a projector with interior lighting and a speaker for greater versatility. The product was inspired by floor-stand mood lights widely used as interior decor. You can enjoy content on a screen up to 120 inches anywhere you want.