NHN said on the 21st that it delivered 10 million won in revenue raised through a donation event held to mark Dokdo Day (Oct. 25) by the mobile game "Hangame Seotda & Matgo" to the Korea Dokdo Association.
The donation was carried out by accruing 10% of the payment amount each time a user purchased a Dokdo donation item, and NHN added an extra amount to the total accumulated through user participation to donate a total of 10 million won. The donation will be used for activities that promote the value of Dokdo, such as producing educational materials related to Dokdo.
"Hangame Seotda & Matgo" introduced Dokdo-themed exclusive content, "Defense of Dokdo" and "Dokdo alliance offense and defense battle," enabling users to naturally take part in sharing while enjoying the game.
In addition to this Dokdo donation event, NHN will continue various events through the end of the year. It is currently holding an event that provides rewards to users who complete missions to mark the challenge opening. Of the 24 missions, six are given at random each day, and users can earn medals and rewards by completing missions.
By the 27th, users who set medals in three slots will receive a random item box, and upon achieving silver medal level 1 or higher, 1 billion zzen of game money will be awarded. In addition, 100 participants will be selected by drawing to receive an additional 10 billion zzen.
Choi Young-du, head of NHN's Mobile Web Board Business Group, said, "This Dokdo donation event is an example of practicing meaningful sharing with users," adding, "We will continue to expand the user experience through various events that combine fun and participation."