ESTsoft said on Oct. 20 that PersoAI's AI dubbing service has begun a full-scale expansion into the Eurasia region.
PersoAI's AI dubbing service began growing in step with the rise of global over-the-top (OTT) online video services, starting in North America and Europe. It has become even more pronounced recently due to a surge in demand in the Eurasia region. In particular, enterprise service adoption has increased in Russia, Kazakhstan, and Türkiye. Major adopters include well-known creators, multi-channel networks (MCN), streaming platforms, productions, and corporations seeking to strengthen video marketing.
Notable examples include: ▲ Russia's major gaming YouTubers "MaxDeep" and "Mister Key" ▲ Kazakhstan streaming platform "UniqoPlay" ▲ Türkiye medical beauty clinic corporations "Doktor Schule." Among them, the Russian YouTubers have begun to present Korean-dubbed content in earnest.
Regarding this positive response in the global dubbing market, ESTsoft said that higher dubbing quality than before, along with expense and production time reduced to about one-tenth, are acting as competitive advantages.
PersoAI's AI dubbing service is supported with one click. For enterprise customers who need high quality, it supports a more professional video production environment, including 4K high-resolution output, improved lip-sync precision, large-volume video processing, and unlimited dubbing for 60 minutes. In particular, its self-developed cultural intelligence engine goes beyond simple translation to deliver AI dubbing tailored to the context of each country and culture.